Immenstadt im Allgäu offers a variety of activities and attractions that reflect its natural beauty and cultural heritage. A key highlight is Lake Immenstadt, which is perfect for those who enjoy outdoor activities such as swimming, sailing, and hiking along the scenic shores. The lake area provides a tranquil setting for relaxation and picnics.

For hiking enthusiasts, the surrounding mountains present numerous trails that cater to different skill levels. The Immenstadt Alps are particularly popular, offering stunning panoramic views and opportunities for both summer and winter sports. In winter, skiing and snowboarding at nearby resorts attract visitors looking to enjoy the snowy landscape.

The historic old town of Immenstadt is worth exploring, featuring charming architecture, quaint shops, and local cafes. Here, visitors can appreciate the local culture and perhaps sample regional cuisine in a relaxed atmosphere. The St. Nikolaus Church, with its impressive tower, is also a notable landmark that reflects the town's history.

For those interested in local traditions, Immenstadt hosts various festivals throughout the year, celebrating regional customs and food. The Allgäu cheese market is a particular highlight, showcasing the area's dairy products and providing an opportunity to taste authentic Allgäu cheese.

Lastly, the Allgäu Steam Railway offers a unique travel experience, allowing visitors to enjoy the picturesque landscapes from a vintage train. This ride provides a nostalgic glimpse into the region's transport history while being surrounded by natural beauty.