Rothes, located in the heart of Speyside, offers a variety of experiences that showcase its rich heritage and natural beauty. A visit to the local distilleries is a must, as Rothes is known for its whisky production. Several renowned distilleries, such as Glen Grant and Rothes Distillery, provide tours that delve into the whisky-making process and offer tastings of their fine spirits.

Nature enthusiasts will appreciate the surrounding countryside, with its picturesque landscapes and opportunities for walking and cycling. The nearby Speyside Way is a scenic trail that passes through Rothes, offering a chance to enjoy the serene environment and spot local wildlife.

For those interested in history, the Rothes Castle ruins present an intriguing glimpse into the past. Although the castle is mostly in ruins, it provides a sense of the area's historical significance and a lovely backdrop for photography.

Visitors can also explore the local shops and cafes that reflect the community's character. These establishments often feature local crafts and produce, allowing for a taste of the region's culture.

Lastly, attending any community events or festivals can enhance the experience, as these gatherings often highlight local traditions and bring residents together, providing a deeper connection to the town's culture.